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How to Read a Balance Sheet - A Simple Guide for Non-Finance Founders with Balance Sheet Generator

Financial reports can feel intimidating, especially for founders without a finance background. But understanding the basics can dramatically improve decision-making and confidence. In this practical guide, Rebecca Nankya Ssemugabi breaks down how to read a balance sheet in simple, everyday language, supported by a hands-on balance sheet generator you can try yourself. M ost founders don’t struggle with running a business. They struggle with understanding the numbers behind it. And few reports feel more intimidating than the balance sheet. But here’s the truth: a balance sheet is simply a snapshot of what your business owns, what it owes, and what’s actually yours at a specific point in time. The Balance Sheet in One Line Every balance sheet is built on one simple equation: Assets = Liabilities + Equity Assets are what the business owns Liabilities are what the business owes Equity is what belongs to the owner(s) If this equation balances, the balance sheet makes sense. A Simple Exa...

Use Visual Communication for Web and App Design

The World Wide Web was initially a collection of text pages. With time, the content became richer with graphics, colors, animations, and illustrations. With Web 3.0, websites became more of art pieces rather than a collection of text pages of Web 1.0. Understanding Visual Communication and applying it to web and application design can make or break your web or app’s success. The following are some steps that you must consider for successful web and app design.


mobile apps icons

Photo by ilgmyzin on Unsplash

👉 Decide on the Color Scheme. Colors are the first things that humans notice. This is the first decisive factor that will determine whether the user will spend more time on your site or leave immediately. If your organization or business has an official color scheme, then incorporate that in the site design. Analyze how famous brands have done this for inspiration. Keep the target audience in your mind. Note how age, gender, ethnicity, nationality, and religion determine color choice. 


👉 Use Appropriate Typography. Use fonts that are aligned with your brand philosophy. Apps dealing with kids and kids’ stuff can use funky fonts. Professional sites and apps need professional fonts such as Times New Roman, Arial, and Courier. Use the appropriate size.


👉 The Layout. Arrange content in a manner that guides the user systematically and logically. With careful layout design, you can guide the user to a particular section where you can give important information about your product or how to buy it. Don’t clutter the page. Let the text (and content) breathe! 


👉 Use Empty or Negative Space.  Blank space isn’t as important and useful as it is in web and app design. Cramped data on the page is a big turn-off. 


👉 Balance it. Balance is an important element in visual communication. The overall layout should be balanced. View artwork for inspiration on how to balance all the elements on the page.  


👉 Illustrations. Human beings communicate 70 percent through visual cues. A picture is worth a thousand words; the adage isn’t pointless. Instead of using a thousand words, use a picture. A webpage should not contain more than 400 words. 


👉 Use simple and universal icons and symbols. They should be easy to decipher yet interesting and creative. 


👉 Simplify it. Set simplicity as the benchmark of your web and app design. Avoid using unnecessary data, text, and graphics. 

Read also: Apple Icons: Best Practices for 2024

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