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Showing posts from April, 2024

Game: Which Chinese Films Came First? Test Your Cinema Knowledge!

Nǐ hǎo (你好)! Welcome to our “Which Chinese Film Came First?” game — a fun and interactive way to test your knowledge of Chinese cinema’s rich and diverse history. From timeless classics of the golden era to modern-day blockbusters that shine on the global stage, this quiz will challenge both casual movie lovers and true cinephiles. Chinese cinema has given the world unforgettable masterpieces, stories of love, courage, tradition, and transformation. Whether you’re a fan of Zhang Yimou’s breathtaking visuals, Wong Kar-wai’s poetic romances, or modern action-packed thrillers, this game will take you on a nostalgic journey through the decades. All you have to do is guess which movie came first, simple, yet surprisingly tricky! Each round will test your memory, observation, and maybe even your intuition. So grab your popcorn, put your movie buff hat on, and dive into the world of Chinese film magic. Don’t forget to share your score with friends and challenge them to beat you —...

From Professional Networking to Content Copycatting: Are You Guilty?

LinkedIn has changed from just a place for professionals to connect to a spot where people share lots of different things they create. But as this change happens, there's a big problem: many people aren't giving credit to the original creators. It's like how in Pashto music, once a song gets popular, everyone sings it without caring about who made it. Similarly, on LinkedIn, when someone posts something good, others often copy it or share it without saying who originally made it. This isn't fair to the person who came up with the idea and it raises questions about what's right and wrong when it comes to owning ideas. It's really important for people on LinkedIn to understand and respect the work of others. Giving credit to the person who made something not only shows that you appreciate their work, but it also helps create a community where people are respectful and work together. Even if you can't directly say who made something, just mentioning that it...

No Advertising is not Digital Marketing! (only)

When you hear "digital marketing," what comes to mind? Google ads, sponsored social media posts, maybe even those pesky pop-ups that follow you around the internet? Advertising and paid media indeed play a significant role in digital marketing. However, I can't help but feel a bit angry whenever I come across a job post or content that narrowly defines digital marketing as just advertising. Jobs that harp on advertising are looking for shortcuts, whereas marketing is a long-term process.  Let's set the record straight: digital marketing is not just about ads. It's a subset of marketing, akin to a vast ocean with advertising as just one of its many channels. Imagine you've allocated a budget for advertising. You launch a campaign, hoping for immediate conversions. But alas, your campaign falls flat like a damp oily cake. Why? Because you skipped the crucial steps of strategizing, researching your audience, building personas, segmenting the market, selecting the...