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Showing posts from September, 2021

Game: Which Chinese Films Came First? Test Your Cinema Knowledge!

Nǐ hǎo (你好)! Welcome to our “Which Chinese Film Came First?” game — a fun and interactive way to test your knowledge of Chinese cinema’s rich and diverse history. From timeless classics of the golden era to modern-day blockbusters that shine on the global stage, this quiz will challenge both casual movie lovers and true cinephiles. Chinese cinema has given the world unforgettable masterpieces, stories of love, courage, tradition, and transformation. Whether you’re a fan of Zhang Yimou’s breathtaking visuals, Wong Kar-wai’s poetic romances, or modern action-packed thrillers, this game will take you on a nostalgic journey through the decades. All you have to do is guess which movie came first, simple, yet surprisingly tricky! Each round will test your memory, observation, and maybe even your intuition. So grab your popcorn, put your movie buff hat on, and dive into the world of Chinese film magic. Don’t forget to share your score with friends and challenge them to beat you —...

How 5 M's of Advertising can up your Social Media Game?

It is very heartening to see that many people are producing content on social media. Whether it is Facebook, Instagram, Linked In, Twitter, or their new cousin TikTok, we see loads of content published daily. Social Media has become a powerful way of communication - mass communication. But these content producers are not aware of the concept and terminologies used in the field. Similarly, they struggle with advertising or promotion too. Both are part and parcel of the communication process. to help them, I have written a small guide below on how they can use the advertising properly. Almost all social media platforms have some promotion or advertising mechanism. This simple process will work with all of them. This plan is called 5 M's of Advertising.  These M's are Mission, Money, Message, Medium, and Measurement.   Mission:  It is where you decide your objectives. What do you want to achieve through advertising? The 3 basic reasons are to inform, persuade, and remin...